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People Before Profit

How can we help you?

What’s important to you?

Would you like to cut out all the agent B.S. and get to the heart of what is important to you when selling your property?

When you’re ready to sell your property finding the right real estate agent can often be quite a quest.  Trying to navigate through the maze of agent promises can be quite daunting, even to those who have sold property before.

Lay2 Real Estate is different. We put people before profit, offering each vendor a truly individual experience built on the important things for selling their home.

We tell the truth

Right up front home sellers deserve to have the pitfalls of selling a property fully explained to them. The many types of marketing formats also need to be explained as it is not one size fits all exercise.

Jumping in and trusting any old real estate agent to look after the sale of your property could affect your bank balance heavily. You could easily miss out on tens of thousands of dollars and not even be aware that this loss has occurred. The buyer will be ever so grateful to you and your agent for handing them such a gift.

Maximum sale price

How long would it take you to save $20,000, $30,000, $50,000 these days? This is your hard earned dollars. Why gift it to a buyer when there is no need to.

The antiquated way in which real estate is still conducted here in Perth should concern every home seller who wants the best outcome for their property sale.

The key to successfully maximising the sale price begins with correct planning, integrated with the use of modern 21st‐century processes, that many real estate agents shun because they require too much work.

21st century marketing

With the advent of pinpoint internet marketing platforms outside of the standard ‘one‐size‐fits‐all’ marketing that most agents use, you can easily maximise your audience and target buyers best suited to your property and price expectation.

Blend this targeted marketing with 21st‐century selling options and you have a powerful platform to achieve attention. Best of all — you can have buyers competing with each other to buy your property in a defined timeline!  Most of our marketing campaigns go from start to sold within 10 to 30 days. The outcome being sellers achieving maximum buyer feedback and maximum sale prices no matter what the market is doing.

Ready. Set. Sell!

Would you like to find out more about how to avoid the stress of selling? Use the latest targeted advertising. Display your property rather than promoting your agent. Benefit from knowing you achieved a maximum sale price.

Steve & Paula Talk Property Sales

Steve met with Paula the day after her property settled to discuss the sales process and what she felt Lay2 Real Estate brings to the table.

Steve: I’m here today with Paula from 35 Kitchener Avenue, Bayswater. She’s just sold a property and I’ve asked Paula if she wouldn’t mind getting on video and having a bit of a chat about how the sale of her property went. So Paula, and by the way, Paula doesn’t know I’m gonna ask her any questions, what I’m actually going to ask her in terms of questions, so she’s probably a little bit intrepid at this point. Paula, you had three appraisals on your property before you put it on the market. One of them was Lay2 Real Estate, the other two were local agents. What made you choose Lay2 Real Estate?

Paula: I think it all comes down to the person really and the experience that that person, which is yourself, had in the neighbourhood. You were the third one that I invited, and that was based on a recommendation from a lady up the street, and you had known her father for years and worked with her father. And when you came around and had a chat to me, you took the time, number one. I felt that I could trust you. I felt that you understood what my motivation was, and that you’d get the best price for me. And even though I didn’t felt like I was being sold to, I think I was„ but I thought I’d, you know, if you put yourself in the buyer’s shoes, hopefully they felt as comfortable with you as I did.

Steve: Speaking of buyers, the settlement actually happened yesterday. But on the way through the settlement, there was a, it was a little bit interesting. So how did you feel about the way we handled the hiccups I suppose along the way that can happen, they come out of the blue, how did you feel that Lay2 handled that situation in your words?

Paula: Well I was actually having a chat to my dad a couple of weeks ago, well, probably 10 days ago or so and said to him, “I’m so pleased that I chose Steve to take on this agency”. Because I didn’t feel that the other two agents that I’d considered could have done what Steve did given the circumstances. So I think just realising both sides of the story, understanding that, working with the buyer and myself, obviously it was quite emotive on both sides. And also providing some assistance of some trusted service providers that really are absolute gems, people that I’ve met along the way. So, I think yes, Steve’s got a great network of people.

Steve: Thank you very much for those kind words Paula. I knew it was a bit of a stressful situation, so we finally got through it bit by bit. But if there’s one thing you could say to somebody watching this video that’s looking at putting their property on the market, what would you say to them?

Paula: You have to feel absolutely comfortable with the real estate agent that you work with. It’s not all about what the rates are or why, you know, they’re all reasonably much of a muchness at the moment. Some might try and undercut it but really it’s about the person and how comfortable you feel with that person selling your house, and how comfortable the buyer will be with them too.

Steve: Thank you very much Paula, I really appreciate your business. For anybody else that’s looking to sell their property, please give us a call on 0419 191 100, and we’ll come around, have a chat and if we need to go any further than that, we can. Otherwise, happy to meet you and I look forward to seeing you soon. Ciao for now.

Property Sale Testimonial

When Steve met with Paula to discuss the sale of her Bayswater property, she said the reason she went with Lay2 over other agents was Steve’s local knowledge and the time he spent learning her motivation for selling and working on the best sales strategy to gain the highest possible house sale price.

Meet Our Team

Meet Steve, Ben and Mick.  They’re experts in the Bayswater real estate market and know exactly how to get the best possible price for your property.

Steve Lay

Property Sales
Openn Negotiation Expert
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Ben Silverman

Property Sales
Business development
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John M Lay
(Mick)

Sales representative
business development manager
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Hailey Rooke
Hailey Rooke
Property Investor
Having an amazing experience using these guys as our property managers. Always there when you need them and very professional
Jacques Lambert
Jacques Lambert
Tenant
Lay2 have been good to deal with whilst renting a property though them for the past year.
Lillian Docking
Lillian Docking
Property Investor
Lay2 real estate have assisted us to rent out our home to suit our requests, corporate tenants, long term, non smokers. Many thanks to your team for a great result and found a long lease as requested. Lay2 No1 no question about it.
Jayne Jagger
Jayne Jagger
Property Owner
We recently bought & sold through Steve at Lay2. The process was seamless and Steve made us feel like we were his only clients at the time. Approachable and kept the communication lines open.
Carina McMillen
Carina McMillen
Property Seller
Steve’s success using the Openn Negotiation method of selling plus his authentic and ‘out of the box’ thinking were big drawcards for us choosing Steve!
Shanine Ryan
Shanine Ryan
Property Seller
Nothing was too difficult for Steve and his team. Having known Steve for over 10 years this did not come as a surprise, a long term Bayswater resident always ready to assist.
Niki Macdonald
Niki Macdonald
Property Seller
My husband and I had been looking for a bigger home and crossed paths with a number of agents in the process, some unhelpful, or more focused on their own self interests, others good, but the Lay 2 team were fantastic!
Lauren Swinfield
Lauren Swinfield
Property Seller
Having dealt with Steve over the years he was the obvious choice to sell for us in Bayswater. He’s transparent, logical and dynamic, deriving the best outcomes for sellers (and buyers) accordingly.
Tracey Devery
Tracey Devery
Property Seller
Steve and his team at Lay2 are helpful and respectful in every way and I would not hesitate to recommend their professional and capable service.
Chris Cruickshank
Chris Cruickshank
Property Seller
Lay2 helped support my family through the sale of our mum’s house with professionalism, decency and friendly, personable care that is rare to come by. This is a quality agency, clearly passionate about what it does.
Lisa
Lisa
Property Seller
Steve sold our house recently and was very informative and coached us through the whole process. Thanks Steve
Brittany Griffiths
Brittany Griffiths
Tenant
I’ve had the pleasure of renting through Lay2 Real estate for the past year and it was a 5 star experience. They are very prompt with answering any questions i may of had and they truly do care about their tenants and clients.

Contact us

2 King William Street Bayswater WA 6053
Office
Property Manager

FIND US

Contact us

Office
2 King William Street Bayswater WA 6053
Property Manager
Hailey Rooke
Hailey Rooke
Property Investor
Having an amazing experience using these guys as our property managers. Always there when you need them and very professional
Jacques Lambert
Jacques Lambert
Tenant
Lay2 have been good to deal with whilst renting a property though them for the past year.
Lillian Docking
Lillian Docking
Property Investor
Lay2 real estate have assisted us to rent out our home to suit our requests, corporate tenants, long term, non smokers. Many thanks to your team for a great result and found a long lease as requested. Lay2 No1 no question about it.
Jayne Jagger
Jayne Jagger
Property Owner
We recently bought & sold through Steve at Lay2. The process was seamless and Steve made us feel like we were his only clients at the time. Approachable and kept the communication lines open.
Carina McMillen
Carina McMillen
Property Seller
Steve’s success using the Openn Negotiation method of selling plus his authentic and ‘out of the box’ thinking were big drawcards for us choosing Steve!
Shanine Ryan
Shanine Ryan
Property Seller
Nothing was too difficult for Steve and his team. Having known Steve for over 10 years this did not come as a surprise, a long term Bayswater resident always ready to assist.
Niki Macdonald
Niki Macdonald
Property Seller
My husband and I had been looking for a bigger home and crossed paths with a number of agents in the process, some unhelpful, or more focused on their own self interests, others good, but the Lay 2 team were fantastic!
Lauren Swinfield
Lauren Swinfield
Property Seller
Having dealt with Steve over the years he was the obvious choice to sell for us in Bayswater. He’s transparent, logical and dynamic, deriving the best outcomes for sellers (and buyers) accordingly.
Tracey Devery
Tracey Devery
Property Seller
Steve and his team at Lay2 are helpful and respectful in every way and I would not hesitate to recommend their professional and capable service.
Chris Cruickshank
Chris Cruickshank
Property Seller
Lay2 helped support my family through the sale of our mum’s house with professionalism, decency and friendly, personable care that is rare to come by. This is a quality agency, clearly passionate about what it does.
Lisa
Lisa
Property Seller
Steve sold our house recently and was very informative and coached us through the whole process. Thanks Steve
Brittany Griffiths
Brittany Griffiths
Tenant
I’ve had the pleasure of renting through Lay2 Real estate for the past year and it was a 5 star experience. They are very prompt with answering any questions i may of had and they truly do care about their tenants and clients.

Get Local News That Matters

Stay up to date with local community news. No selling.  No pitches. 
Just honest to goodness news from the local area.

Get Local News That Matters

Stay up to date with local community news.   No selling.  No pitches.  Just honest to goodness news from the local area.

Licensee Bluetail Investments Pty Ltd (ABN 39 080 679 634) Trading as Lay2 Real Estate 
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